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2.2 — Supplier & Landed Cost Validation

Lessons for Supplier & Landed Cost Validation.

  1. Screen Suppliers Like Operators — Qualify suppliers on capability, communication, certifications, sample quality, terms, packaging, and responsiveness.
  2. Build the Landed Cost Stack — Model unit cost, packaging, freight, duty, prep, storage, returns, launch spend, and cash cycle in one decision view.
  3. Write the Opportunity Decision Memo — Summarize evidence, assumptions, risks, expected contribution margin, cash requirement, and the exact next decision.