1.2 — Data Truth Before Action
Lessons for Data Truth Before Action.
Numbered lessons
Section titled “Numbered lessons”- Run the Data Freshness Checklist — Verify sales, inventory, advertising, fees, returns, and landed cost data before accepting any recommendation as actionable.
- Apply the Contribution Margin Gate — Separate revenue from real profit after fees, COGS, ads, returns, storage, prep, and inbound costs before scaling or reordering.
- Launch the 30-Day Operating Rhythm — Run a simple cadence: review the scoreboard, approve the action cards, execute, verify, and log what changed.